The four biggest commercial vehicle brands collaborated to create a future of mobility

Tokyo, Japan / Leinfelden, Germany – In a recent joint press conference, Mitsubishi Fuso Truck and Bus Corporation (MFTBC), Daimler Truck Holding AG (Daimler Truck), Hino Motors Ltd. (Hino), and Toyota Motor Corporation (Toyota) concluded a Memorandum of Understanding (MoU) that aims to accelerate the progress and development of advanced technologies and merging of MFTBC and Hino.

All four brands collaborated to achieve carbon neutrality and create a prosperous mobility, focus on developing CASE technologies (Connected / Autonomous & Automated / Shared / Electric) and globally strengthening commercial vehicle business further.

• MFTBC and Hino will collaborate in commercial vehicle development, procurement, and production, while Daimler Truck and Toyota will also collaborate on the development of hydrogen and other CASE technologies to support the competitiveness of the new company.

The brands plan to sign a definitive agreement in the first quarter of 2024 and aim to close the transaction by the end of the same year. Details of the scope and nature of the collaboration, including the name, location, shareholding ratio, and corporate structure of the new holding company, will be decided within the next 18 months.

Karl Deppen, CEO of MFTBC: “This close collaboration will enable us to accelerate the decarbonization of the transportation industry, creating an even stronger Japanese commercial vehicle manufacturer. Under the two well-established brands of FUSO and Hino, we will continue to take a leading role in serving customer needs in Japan, Asia and beyond.”

Martin Daum, CEO of Daimler Truck: “We at Daimler Truck are very proud of our products, because trucks and buses keep the world moving. And soon they will even do so with zero emissions. So there is a great future ahead – and today’s announcement is a crucial step in making that future work economically and in leading sustainable transportation. The planned new company will be a major force in Southeast Asia and an important associate of the Daimler Truck family.”

Satoshi Ogiso, CEO of Hino: “We will unite our aspirations to ‘support mobility and contribute to society’ and, hand in hand, accelerate advanced technology development in order to overcome the increasingly fierce global competition. Through these efforts, we will strive to tackle societal challenges such as achieving carbon neutrality.”

Koji Sato, CEO of Toyota Motor Corporation: “This collaboration among our four companies is a partnership for creating the future of commercial vehicles in Japan and the future of mobility society. Our four companies will work together with a shared vision of achieving carbon neutrality by strengthening CASE technologies and of changing the future of commercial vehicles and building the future together by solving social issues.”

The collaboration shared a common commitment of contributing to a prosperous mobility society. By doing that, these four companies to work together to maximize and promote more environmentally friendly vehicles and increase the value of mobility within global social systems.

The partnership between the biggest commercial vehicle manufacturers aim to foster this collaboration by combining each expertise, resources, and commitment and provide connected, eco-friendly, and sustainable mobility and further strengthen the future of commercial vehicle industry.

Reference: https://bit.ly/42piKwa

To learn more about the FUSO brand, you may visit www.fuso.com.ph

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Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.

Carmona, Cavite, March 30, 2023 – Sojitz Fuso Philippines Corporation (SFP) inaugurated its newest dedicated dealership in Carmona, Cavite under Alpine Motors Corporation (AMC). Situated along the main road of Governor’s Drive in Barangay Mabuya, Carmona, Cavite, it is approximately 1,870 sqm. with 347 sqm. five-vehicle showroom area (mix of LDT, MDT, HDT), service work bays that can accommodate two (2) commercial vehicles and includes one (1) inspection pit. It also highlights modern interior and exterior facilities focusing on providing customers with a better FUSO experience.

“With the partnership with Alpine Motors, we will continue to offer our customers a commercial vehicle and high-quality service that suits their requirements appropriately.” according to Mr. Yosuke Nishi, SFP President and CEO, regarding SFP’s growing partnership with AMC.

Agriculture is one of the primary income sources in Cavite. SFP strategically positioned FUSO Carmona in the municipality since manufacturing and commercial businesses are also being established in response to the growing market of its suburban barangays.

“It is our team’s vision to be the dealer of choice. We are all committed to earning customers’ loyalty by providing the best customer experience possible. Provided by our team driven by virtues of discipline, diligence, commitment, trust and malasakit,” according to Mr. Francis Martin Gonzales, President of AMC. “I am very excited with what the future holds for Alpine with the team that we have.” he added.

Mr. Yosuke Nishi, SFP President and CEO mentioned in his speech, “As we accelerate our sales and further boost our market nationwide, it is important note that while we are strategically expanding our footprint nationwide, we are also giving equal focus to each regional outlet.”

“We’re seeing a good market in Carmona, and we believe we can penetrate the increase of SMEs to large enterprises nearby. We will also continue focusing on international quality customer satisfaction by maintaining high standards of FUSO sales and aftersales.” Mr. Nishi added.

SFP’s newest FUSO outlet aims to provide customers of both nearby territory and businesses in the region of South Luzon. Through this rapid expansion of dedicated dealerships across the country, it continues to offer excellent customer experience to more customers for their business use.

AMC – FUSO Carmona is ready to serve the customers from Mondays to Fridays, 7:00am – 6:00pm and Saturdays and Sundays, 8:00am – 5:00pm. For inquiries on FUSO trucks, buses and modern PUVs, you may contact FUSO Carmona through the following:

Sales | 09992200477
Customer Relations | 09177031587
Service | 09912159428

To learn more about FUSO’s product portfolio, dealerships, latest promos, you may visit www.fuso.com.ph

Contact:
Advertising, Events & Public Relations
John Ferd Cabeliza, (02) 8234 2484, [email protected]
Jomary “Joms” Ilaw, (02) 8234 2484, [email protected]

Follow us on social media:
Facebook: www.facebook.com/FusoPhilippines
Instagram: www.instagram.com/fuso.ph
YouTube: www.youtube.com/c/FUSOPhilippines
Viber: bit.ly/FUSOPH-Viber-Channel

Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.

Urdaneta, Pangasinan, March 27, 2023 – Sojitz Fuso Philippines Corporation (SFP), the general distributor of FUSO, and one of the Philippines’ primary commercial vehicle distributors of brand-new trucks and buses, officially inaugurated its new dedicated dealership in the Gateway to Northern Philippines – Urdaneta, Pangasinan under the management of HMEN Motors headed by Mr. Julius Hilomen.

Urdaneta is considered a semi-dense area in the province of Pangasinan. Taking advantage of the city’s location, SFP sees good market potential in which businesses are more complex including trade and agro-industrial sectors. The dealership is strategically located at McArthur Hi-way, Brgy. Nancasayan, Urdaneta City, Pangasinan, also minutes away from Tarlac-Pangasinan-La Union Expressway (TPLEX).

HMEN Motors – FUSO Pangasinan stands on a total of approximately 1,504 sqm with four-vehicle showroom area (mix of LDT, MDT, HDT), service work bays that can accommodate three (3) commercial vehicles and includes one (1) delivery bay which aims to serve and provide local businesses of the market.

Commenting on the inauguration, Mr. Yosuke Nishi, President & CEO – SFP, said, “Our partnership with HMEN Motors showcases our commitment to providing high-quality products and services. With our continuous dealer expansion, our focus is to accelerate our business and introduce our globally competitive vehicles.”

He further added, “We look forward to growing our market not just in Urdaneta but in Pangasinan as a whole and gradually across the country.”

SFP is progressing and continuously expanding its footprint nationwide. With the newly inaugurated HMEN Motors – FUSO Pangasinan, locals can experience the brand and be part of FUSO’s “Future Together.”

The dealership is open from Mondays to Saturdays from 8:00 am – 5:00 pm. Interested customers may contact [email protected] or the following personnel:

Sales:
Carl Balanza, 0917 504 4412 / 0917 155 6581, [email protected]

Aftersales:
Bob Raymundo, 0917 504 4413 / 0917 155 6581, [email protected]

To know more about the FUSO product portfolio, visit www.fuso.com.ph

Contact:
Advertising, Events & Public Relations
John Ferd Cabeliza, (02) 8234 2484, [email protected]
Jomary “Joms” Ilaw, (02) 8234 2484, [email protected]

Follow us on social media:
Facebook: www.facebook.com/FusoPhilippines
Instagram: www.instagram.com/fuso.ph
YouTube: www.youtube.com/c/FUSOPhilippines
Viber: bit.ly/FUSOPH-Viber-Channel

Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.

Bagac, Bataan – Following the 1^st wave of Fuel Eco-Run Challenge last September 2022 – Sojitz Fuso Philippines Corporation (SFP) once again proven its fuel-efficiency marking of three (3) FUSO trucks including Canter FE73, Canter FE85-S, and FJ 2528R.

The 2^nd wave of the Fuel Eco-Run Challenge commenced last February 17, 2023, at the same route in San Fernando, Pampanga to Las Casas Filipinas de Acuzar, Bagac, Bataan covering 158.3 kilometers that covered a mixture of traffic, uphill and downhill areas, city roads, and suburban driving conditions.

From Carworld, Inc. – FUSO Pampanga, the trucks traveled carrying weight equivalent to 8000 kgs for the FJ 2528R, 2,700 kgs for the Canter FE85-S, and 1,000 kgs for the Canter FE73 to demonstrate delivery and trucking scenarios, as well as achieve reliable results.

The results indicated below are observed and certified by the Automobile Association Philippines (AAP).

Observer’s Result

10:25 AM
Refueling, check tire pressure and sealing the vehicle – Pump 6

2023 Fuso FJ 2528R M/T, White, Plate No. HO-E202
Note: Tire Pressure base on specification 120psi both Front & Rear
Loaded 8,000 kg (8 tons)

2023 Fuso Canter FE85-S 3.0L M/T, White, Plate No. HO-D801
Note: Tire Pressure base on specification 102psi both Front & Rear
Loaded 2,700 kg (2.7 tons)

2023 Fuso Canter FE73 3.0L M/T, White, Plate No. HO-D557
Note: Tire Pressure base on specification 76psi both Front & Rear
Loaded 1,000 kg (1 ton)

National Road-Testing Condition (with traffic, winding uphill and downhill)

10:53 AM
Trip Start from Shell Bacolor, Pampanga
Target Speed is 60-80kph.

4:26 PM
END and arrived at Shell Bacolor, Pampanga

GPS Reading of 156.80 kms official distance traveled.
Odometer reading of 158.3 will be used for official distance traveled.

RESULTS:

Mr. Yosuke Nishi, SFP President and CEO said, “We, at FUSO, always true to its commitment of providing reliable and fuel-efficient products that is essential in transportation and logistics operations. We also ensure that our vehicles are maintained in as high-quality and durable in manner as possible.”

Same with the 1^st Wave of Fuel Eco-Run Challenge, its objective is to promote and advocate the fuel efficiency of FUSO commercial vehicles among existing owners and prospective buyers – to highlight fuel mileage, driving comfort, and the vehicle’s powerful performance.

Mr. Noriyuki Sekita, SFP EVP for Sales and Marketing added, “…our participating drivers will also be accommodated by our team to help achieve successful results and good mileage by applying correct driving techniques and following traffic rules.”

Upon the conclusion of the drive, the process evaluation report was presented by AAP Observer – Mr. Arthur Anthony Guevarra, and Autoindustriya’s Executive Editor – Mr. Eric Tipan.

The 1-day drive was flagged off by the AAP, Autoindustriya, Sojitz Fuso Philippines Corporation and its dealer partner, Carworld, Inc. – FUSO Pampanga.

To know more about the FUSO product portfolio, visit www.fuso.com.ph

Contact:
Advertising, Events & Public Relations
John Ferd Cabeliza, (02) 8234 2484, [email protected]
Jomary “Joms” Ilaw, (02) 8234 2484, [email protected]

Follow us on social media:
Facebook: www.facebook.com/FusoPhilippines
Instagram: www.instagram.com/fuso.ph
YouTube: www.youtube.com/c/FUSOPhilippines
Viber: bit.ly/FUSOPH-Viber-Channel

Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.