Moving Forward: FUSO Philippines holds 2024 National Dealer Conference

Manila, Philippines – Sojitz Fuso Philippines Corporation (SFP) recognized the outstanding performance of its dealer partners at the recent 2024 National Dealer Conference, held in Okada Manila, Paranaque City, on November 15, 2024. The conference brought together its network of dealers for a day of celebration, collaboration, and recognition. The annual event was a testament to FUSO’s unwavering commitment to stronger partnerships and growth in the commercial vehicle industry.

With this year’s theme, “Moving Forward”, the conference served as a platform for SFP to showcase its accomplishments, share strategic directions, and express gratitude to its dealer network who have contributed to FUSO’s milestones.

FUSO Philippines continues to demonstrate its strength in the truck and bus industry, achieving an impressive 30.7% sales growth covering January 2024 to October 2024 compared to the same period last year. This milestone reinforces FUSO’s position as a key player in the commercial vehicle segment.

While other market leaders experienced a decline in market share, FUSO Philippines has gone beyond the trend, showcasing steady growth and a strong commitment to meeting its customer needs. FUSO’s focus on delivering reliable, efficient and durable commercial vehicles in the Philippine market has driven this sustained improvement in market standing.

It also emphasized SFP’s recent stellar achievement during the RC SEA Awards 2024, pulling off three (3) awards that underscore FUSO Philippines’ outstanding performance across multiple dimensions of business operations, leadership in innovation, customer-centric solutions, and retail excellence across Southeast Asia.

SFP received three (3) distinguished awards: Elite Class Southeast Asia (Silver Winner), Best CSP Product Innovation Award and Retail Sales Excellence Award.

“These recognitions are the testaments to the hard work and dedication of FUSO Philippines and our whole dealer network. We are honored to share these awards with you.” Mr. Yosuke Nishi mentioned in his message.

The conference culminated in an awards ceremony honoring top-performing dealerships and individuals in various categories – in sales, after-sales, marketing, and network. This recognition underscored the vital role of FUSO’s dealer network in the Philippines in driving the brand’s growth as one of the most trusted names in commercial vehicles.

The following FUSO dealers and Individuals were commended as winners:

SALES
Top Sales Contributors
PMPI – FUSO Cainta
FAPC – FUSO Mactan
DMC – FUSO Marcos Highway
AMC – FUSO Carmona
Evolander Motor Corp.

Top Performer for Canter FE84 & FE85
FAPC – FUSO Mactan

Top Performer for Government Sales
AMC – FUSO Carmona

Top Performer for PUV Sales
FAPC – FUSO Mactan

Top Performer for Rosa Sales
DMC – FUSO Marcos Highway

Top Sales Performer for Light-Duty Truck
1^st Place – Marc Montemayor from FUSO Marcos Highway
2^nd Place – Victor Dominise from FUSO Mactan
3^rd Place – Marjoe Villanueva from FUSO Makati

Top Sales Performer for DICV
1^st Place – Jindo Babol from FUSO Kawit
2^nd Place – Victor Dominise from FUSO Mactan
3^rd Place – Stephen Patac from FUSO South Cotabato

MARKETING
Marketing Excellence Award
CWI – FUSO Pampanga

Digital Marketing Compliance Award
GAC – FUSO Cabanatuan

Event Initiatives Award
FAPC – FUSO Cagayan de Oro

Digital Sales Champion
CWI – FUSO Pampanga

NETWORK
Overall Audit Compliance Excellence
CWI – FUSO Pampanga

Outstanding Compliance in Manpower Category
AMC – FUSO Carmona

Outstanding Compliance in Facility Category
1DAI – FUSO Kawit

Outstanding Compliance in Process Category
MXM – FUSO Palawan

AFTERSALES
Aftersales Excellence Award
1^st Place, 1DAI – FUSO Kawit
2^nd Place, AMC – FUSO Carmona
3^rd Place, MMFO – FUSO Otis

Mr. Yosuke Nishi, President & CEO of Sojitz Fuso Philippines Corporation: “The partnership between SFP and the dealer network has experienced ups and downs. We faced the adverse effects of COVID-19 in 2020-2021, just a year after the company’s official opening. We managed to “Rebuild and Recover” in 2022 and continue applying the “Progress Together” theme in 2023. This year, 2024, we will remain true to the theme “Moving Forward.” There will be challenges, but we will continue progressing with the momentum we’ve built. This leads me to our constant call for your support to keep the efforts going. We have a long way to go but are already making headway.”

Mr. Nishi congratulated all the winners by ending his closing remarks with, “A big thanks to all of you for your excellent performance and contribution. Tonight is more than a recall of our balances; it celebrates everyone’s hard work”

As the event concluded, the camaraderie among attendees affirmed a strong and united dealer network, ready to move forward as FUSO in the Philippines continues to grow.

Visit FUSO Philippines’ official website at www.fuso.com.ph. Follow us on Facebook at www.facebook.com/FusoPhilippines for the latest news and updates from the brand.

For more information, please contact:
Ms. Joms Ilaw, Senior Marketing Specialist
[email protected] | (049) 530 1390

Follow us on social media:
Facebook: www.facebook.com/FusoPhilippines
YouTube: www.youtube.com/c/FUSOPhilippines
Instagram: www.instagram.com/fuso.ph
TikTok: www.tiktok.com/@fuso.ph
Viber: bit.ly/FUSOPH-Viber-Channel

Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.

Pozorrubio, Pangasinan – Sojitz Fuso Philippines Corporation (SFP) has concluded that a FUSO Canter has reached an immersive milestone: 710,000 kilometers on the odometer.

The truck was purchased in 2020, proving it has become a symbol of durability, quality, and reliability. From the moment it was released to the customer, the Canter has been a workhorse, navigating highways, challenging provincial roads, and hauling light to heavy loads with ease. FUSO has always been robust in its vehicle construction, and dependable in every operation – proving itself a trusted companion to its driver and owner.

The reliability of FUSO Canter is further underscored by its ability to meet the needs and demands of the owner’s business. LBC Express, Inc. (North-West Luzon [NWL] Shuttling Team) transport service is between La Union and Paranaque City delivering documents and parcels, cargo shipment, and shuttling of various types of items ensuring safe and efficient transport across northern and southern Luzon. Whether transporting goods over long distances or provincial streets, LBC Express, Inc. ensures that all items are handled with care and delivered promptly, it also has proven its versatility and supports deliveries from time to time.

Surpassing its impressive mileage for almost five (5) years, FUSO Canter serves as a testament to SFP’s brand commitment to providing quality products and services. With a comprehensive network of dealers, service workshops, and dedicated support partners, SFP ensures that customers receive the assistance they require.

NWL Shuttling Team acknowledges that they have challenges in their operations, but they are pleased to mention that the overall performance and quality of FUSO Philippines’ aftersales support remains strong. Despite these hurdles, SFP has demonstrated resilience and expertise, ensuring NWL Shuttling Team’s transport and delivery operations performed well and met the demands of their customers.

Mr. Yosuke Nishi, President and CEO of SFP: “LBC Express, Inc.’s journey with their FUSO Canter exemplifies the vehicle’s durability and their trust in its quality. The vehicle has clocked over 710,000 kilometers in that time, proving the exceptional workmanship and reliability of the FUSO brand. Their driver also depends on the vehicle to navigate the roads safely, efficiently, and comfortably, and the FUSO Canter has never let them down.”

“As we drive to the future together, we are looking forward to many more adventures with our trusty FUSO companion, striving for excellence along with our valued customers and to continue moving with you” He added.

As it continues to clock miles and navigate more roads, FUSO Canter stands as one of the examples of what can be achieved with excellent performance and unwavering dedication to its product quality – proof that with FUSO, together with its customers, SFP has set the goal of continuously committing to customer needs, delivering an outstanding experience in both retail and servicing of trucks and buses in the Philippine landscape.

Visit FUSO Philippines’ official website at www.fuso.com.ph. Follow us on Facebook at www.facebook.com/FusoPhilippines for the latest news and updates from the brand.

For more information, please contact:
Ms. Joms Ilaw, Senior Marketing Specialist
[email protected] | (049) 530 1390

Follow us on social media:
Facebook: www.facebook.com/FusoPhilippines
YouTube: www.youtube.com/c/FUSOPhilippines
Instagram: www.instagram.com/fuso.ph
TikTok: www.tiktok.com/@fuso.ph
Viber: bit.ly/FUSOPH-Viber-Channel

Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.

Sta. Rosa, Laguna, Philippines – In an exclusive event aimed at providing a first-hand driving experience of a full-fledged electric mobility, Sojitz Fuso Philippines Corporation (SFP) organized this year’s driving experience featuring the Next Generation FUSO eCanter. SFP dealers, key network accounts and media partners were invited last October 18, 2024 to ride and drive the eCanter, a Japanese Domestic Market (JDM) unit brought in specifically for demonstration purposes and test drive only.

This marks the first time the Next Generation eCanter has been showcased in the Philippines, offering an exclusive opportunity for participants to test drive the fully electric light-duty truck of FUSO. Although the Next Generation eCanter is not yet commercially available in the Philippine market, the driving experience provided valuable insights into the electric vehicle’s innovative technology and economic capabilities.

eAXLE: ELECTRIC POWERTRAIN & EV COMPONENTS
The Next Generation eCanter, which has been gaining traction in international markets, is equipped with an eAxle – by integrating the motor with the axle, the eAxle reduces energy losses and improves overall vehicle performance.

EXTERIOR
The front of the eCanter showcases the powerful and brave FUSO black belt, a traditional design motif that adds a bold and distinctive look—equipped with long-lasting LED headlights that ensure excellent visibility and improved safety. The overall modern and sophisticated design is optimized not only for eCanter’s visual appeal but also contributes to its performance and road safety.

INTERIOR
While for eCanter’s interior – it includes a new fully digital instrument cluster allowing for easy access to vehicle information and controls. It also features an advanced shift-by-wire type gear shift that enhances the driving experience with its functions. The seats are ergonomically designed with adjustable settings to accommodate different driver’s preferences and for long-term comfort. The cabin offers spacious vertical space and a slightly lower dashboard, providing the driver with a sense of openness and better visibility.

CHARGING
The eCanter supports a Combine Charging System (CCS) Type 2 AC & DC charge inlet which allows flexible charging options. Depending on the battery pack, it provides an estimated up to 200-kilometer* range with a single charge, making the 8.55t vehicle perfectly suited for zero-emission, daily urban deliveries or longer routes.

SAFETY FEATURES
To enhance performance and safety, the eCanter is also equipped with some of the most advanced active safety features including the Active Brake Assist, which offers emergency braking support to help mitigate accidents. The Active Sideguard Assist is also designed to enhance driver awareness and control, especially during turns. Additionally, the vehicle is equipped with an intelligent headlight control and tire pressure monitoring system. These enhancements contribute to a robust safety package that makes the eCanter a reliable and flexible choice for modern urban logistics.

SFP President & CEO, Mr. Yosuke Nishi mentioned in his opening remarks that, “We all know that the EV market is slowly making noise in the Philippines. FUSO is keeping up with this development. And this is why we are here today – to officially welcome you to Experience the Future with FUSO. This Ride & Drive event is mainly for all of us to witness the future of electric mobility, specifically an electric commercial vehicle. Its target market is vast but with the growing industry of logistics and e-commerce, I believe the Next Generation FUSO eCanter could be the right truck for you.”

“While this is not an official launch and is not yet available for the Philippine market, let’s spread the word. FUSO is part of this growth. The eCanter is here.” He added.

Dealers, key accounts, and media friends had the opportunity to get behind the wheel and experience the Next Generation eCanter in a controlled environment. This hands-on experience gave them a sense of the FUSO electric light-duty truck’s performance and innovative features.

At this time, there is no confirmed date for the Next Generation eCanter’s commercial launch in the Philippines. SFP continues to monitor market conditions and interests, but the primary focus of the driving experience is to showcase the electric vehicle’s potential.

While SFP is still exploring the potential introduction of the Next Generation eCanter to the local market, SFP is committed to giving their customers a sneak preview of the full range of benefits and advantages this eCanter can offer to Filipino businesses.

Media assets are available through this link: https://bit.ly/eCanter-Media-Kit

*Based on Japanese emission testing cycle JE05

For more information, please contact:
Ms. Joms Ilaw, Senior Marketing Specialist
[email protected] | (049) 530 1390

Follow us on social media:
Facebook: www.facebook.com/FusoPhilippines
YouTube: www.youtube.com/c/FUSOPhilippines
Instagram: www.instagram.com/fuso.ph
TikTok: www.tiktok.com/@fuso.ph
Viber: bit.ly/FUSOPH-Viber-Channel

Sojitz Corporation at a Glance
As a general trading company, the Sojitz Group is engaged in a wide range of businesses globally, including buying, selling, importing, and exporting goods, manufacturing and selling products, providing services, and planning and coordinating projects, in Japan and overseas. The Group also invests in various sectors and conducts financing activities. The broad range of sectors in which Sojitz operates includes those related to automobiles, plants, energy, mineral resources, chemicals, foodstuff resources, agricultural and forestry resources, consumer goods, and industrial parks. Sojitz has run so many kinds of automotive business all over the world such as CKD production, wholesale, and Retail. In the case of the business in Philippine, Sojitz has been engaged to the automotive business since 1969.

Daimler Truck Asia at a Glance
Daimler Truck Asia (DTA), under Daimler Truck AG, is an organizational unit that jointly operates Mitsubishi Fuso Truck and Bus Corporation (MFTBC) – an icon in the Japanese commercial vehicle industry with 90 years of history with its FUSO brand – and Daimler India Commercial Vehicles (DICV), an up and rising challenger in the Indian market. DTA adopts a strategic business model that allows its group entities to collaborate on product development, production, exports, sourcing and research activity to provide innovative, cutting-edge and best value products to customers. DTA’s vision is “to develop mobility solutions to embrace a better life for people and the planet,” and is aligned with Daimler Truck’s purpose, “For all who keep the world moving.”

MFTBC at a Glance
Based in Kawasaki, Japan, Mitsubishi Fuso Truck and Bus Corporation (MFTBC) is one of Asia’s leading commercial vehicle manufacturers, with 89.29% of its shares owned by Daimler Truck AG and 10.71% by various Mitsubishi group companies. An icon in the Japanese commercial vehicle industry with a longstanding history of 90 years with its FUSO brand, MFTBC manufactures a range of commercial vehicles including light, medium, and heavy-duty trucks and buses, and industrial engines for over 170 markets worldwide. In 2017, MFTBC introduced the eCanter, the first all-electric light-duty truck in series-production and in 2019, the Super Great – Japan’s first heavy-duty truck fitted with Level 2 Automated Driving Support Technology, a benchmark in the Japanese commercial vehicle market. MFTBC operates under the umbrella of Daimler Truck Asia, together with its partner organization Daimler India Commercial Vehicles (DICV) in India. This strategic unit allows the entities to collaborate on areas such as product development, parts sourcing and production to provide the best value to customers.

FUSO at a Glance
FUSO is a Daimler Truck brand, offering a range of commercial vehicles from light, medium, and heavy-duty trucks and buses to industrial engines and connectivity solutions for over 170 markets worldwide. A longstanding landmark in Japan’s commercial vehicle landscape, the brand has leveraged Japanese quality and craftsmanship over the decades. FUSO is particularly renowned for its offerings in the light-duty segment. The Canter light-duty truck claims the top market share in various markets around the world. In 2017 the eCanter became the first series produced all-electric light-duty truck in Japan, establishing FUSO as a pioneer in eMobility. FUSO promises customers a “Future Together,” a bold claim that continues to drive the brand’s contributions to safe and sustainable transport. This year marks the 90th anniversary of the FUSO brand, another milestone in its continuing legacy of setting benchmarks in efficiency, safety, and comfort.